Magnesium Bisglycinate Gummies- UGC AD

SPNutrition needed a short-form ad that sells magnesium bisglycinate without feeling like a lecture. It had to explain why most people fall short, why this form absorbs better, and land on the product, all in one minute and built for vertical feeds.

A 67-second UGC-style ad that moves from a hook question to the science and then the product. A relatable presenter carries the story, cinematic cutaways show soil, farming, processing and a glycine-bonded molecule, and colour-coded captions keep it watchable on mute. It closes on a bedside packshot with a simple routine: take two before bed.